I TURN
AMBIGUITY
INTO DIRECTION.— building with intention
I'm a product manager drawn to hard problems, unclear paths, and the kind of product thinking that demands both creativity and rigor. My love for photography trained me to notice what others miss. That same instinct now shapes how I discover user needs, frame product opportunities, and build systems that create real value.
PRODUCT
MANAGER— AI · systems · CRE · NYC
Same instinct, different subject. I work close to the problem, obsess over signal, and cut through noise. I enjoy stepping into ambiguity, framing what actually matters, and giving teams a direction they can move on with confidence. My best work happens when discovery is real, constraints are complex, and the product challenge is worth staying up for.
STREET
PHOTOGRAPHER— pixel peeping around town
I wander through cities with a camera and the same instinct I bring to product discovery: slow down, observe closely, and notice what everyone else rushes past. Photography taught me patience, precision, and respect for the decisive moment. You cannot fake a great frame, and you cannot fake a real insight.
Own the product lifecycle of a legacy CRE research data platform serving 60+ analysts across 7 US and Canadian markets. Led discovery through shadowing, stakeholder interviews, and workflow audits to identify where the platform was creating friction. Reduced sprint rework from 3–4 stories to zero by improving product clarity upstream, built a 6-month stabilization roadmap from scratch, and evaluated 2 vendor integrations with a clear product and value lens.
Worked with 15+ small businesses through municipal economic development programs, helping shape market research, customer segmentation, positioning, and go-to-market direction. Built competitive analyses and research-backed recommendations that informed pricing, targeting, and resource allocation. This work sharpened my ability to connect customer insight, business needs, and product opportunities.
Led cross-functional delivery and release governance in a global automotive environment where operational reliability mattered. Reduced platform downtime by 87.5% through tighter release coordination and risk management, improved turnaround time by 30% by modernizing purchasing and supplier workflows, and increased application availability by 5%. The role built my foundation in execution, systems thinking, and driving outcomes across complex stakeholder groups.
The
Reel.
Builds where the camera gets put down and the builder picks up.
A rental operations platform built around trust, coordination, and workflow clarity in landlord-tenant relationships. It began with discovery first: understanding the real pain points, mapping fragmented workflows, and translating that insight into product structure. From there, I shaped the product through PRDs, user stories, acceptance criteria, and automation-led thinking. Rentter reflects how I like to build: user-grounded, systems-driven, and operationally useful.
An evolving body of AI-powered systems, workflows, and experiments across prompt architecture, agentic pipelines, automations, and internal productivity tools. This is where I explore a core belief of mine: AI should not be treated like a surface-level feature. It should be built into how work happens, how products scale, and how decisions get made.
A product concept born from the same instinct behind street photography: cities reward people who really notice them. CitySplorer reimagines urban discovery as something playful, intentional, and memorable. It blends exploration, progression, and experience design into a product that turns wandering into meaning.
Four principles. Both lenses.
I do not jump to solutions because a feature sounds exciting. I want to understand what users are doing, where the friction lives, what people assume, and what is actually true. Good product thinking starts with honest observation.
A strong product strategy is rarely about adding more. It is about removing noise, sharpening the problem, and making the right tradeoffs visible. I like product work that gets clearer as it gets simpler.
A product that no one understands will struggle to move. I treat communication as part of the product itself. Whether it is discovery findings, a roadmap, a PRD, or a strategic recommendation, the narrative has to help people believe in what comes next.
The strongest AI products and teams will treat AI as a foundational capability, not a cosmetic add-on. I think deeply about how AI can support workflows, decisions, systems, and user value from the beginning. That is the kind of product future I want to help build.
I uncover the real problem before the team commits to the wrong solution through interviews, shadowing, workflow audits, synthesis, and structured product discovery.
I think in intelligent systems, not isolated features. My work increasingly sits at the intersection of AI, workflow design, automation, and product strategy.
I use data to support decisions, clarify tradeoffs, and make product conversations more concrete. I care about metrics that help teams act, not just dashboards that look polished.
I translate ambiguity into clean PRDs, structured backlogs, and execution plans that teams can trust. I value clarity because it reduces waste, rework, and confusion.
I bring strategic framing to product choices, whether that means prioritization, vendor evaluation, build-versus-buy thinking, or aligning product direction with business reality.
I connect technical details with business understanding. A big part of my work is helping different stakeholders see the same picture clearly enough to move together.
LET'S
BUILD
SOMETHING WORTH
CARING ABOUT.
I'm open to PM roles, AI-product opportunities, and conversations with teams building through ambiguity. If you need someone who can think deeply, structure the messy middle, and turn insight into product direction — let's talk.